Connecting Global Distributors with the Next Generation of Consumer Tech Brands
Beam Global Distribution Consultancy acts as the strategic bridge between distributors and innovative brands, unlocking new growth opportunities across global markets.
We help distributors discover high-potential brands
We act as your dedicated business development partner, identifying relevant opportunities and facilitating meaningful introductions that convert into commercial success.
We help brands expand efficiently
We connect emerging consumer technology brands with high-quality distribution partners across key global markets.
We don’t just connect brands and distributors — we ensure they win in market.
The Problem
Distributors
Distributors are continually seeking innovative brands to strengthen their portfolio, diversify
revenue streams, and reduce dependency on
single product categories or vendors.
However, identifying credible opportunities
requires time, research, and access to
networks that many distributors simply
don't have.
Brands
Brands face challenges scaling internationally. Many emerging consumer technology brands want rapid international expansion, but lack the internal resources, knowledge, or network to build effective distribution relationships globally.
Resulting in . . .
-
Potential partnerships missed
-
Time and resources are wasted on poor-fit opportunities
-
Growth potential remains unrealised
The Solution
Beam:
The Matchmaker for Global Distribution
Beam operates as a dedicated business development partner for distributors, delivering carefully selected opportunities aligned with strategic objectives.
We develop warm, relevant introductions supported by commercial rationale and market insight.
We focus on:
-
Strategic fit
-
Market potential
-
Long-term partnership success
-
Commercial viability
Meet the Team
Tim Stokes
Co-Founder and partner
Senior commercial leader with 30+ years’ global experience in gaming, consumer electronics and distribution. Former Sony Interactive Entertainment SVP & COO Eebz, Digital Retail Analytics. Board member and advisor to global brands and distributors.
Jason Cooling
Commercial and technology leader with 30+ years’ experience across gaming, consumer electronics, retail and distribution. Helps brands & distributors drive growth through data-led insight, partner strategy, and disciplined execution globally.
Co-Founder and partner
Claudia Varela
Associate & LATAM expert
LATAM-focused commercial leader with 20+ years’ experience, building businesses across consumer electronics, media and technology. Forges strategic partnerships and delivers growth through data-led strategy, execution discipline and networks.
Julius Witz
Associate & APAC and EU expert
Global commercial leader in the gaming industry with 15+ years’ experience scaling businesses across Europe and Asia. Former Ubisoft GM Asia, drives revenue growth, market expansion and strategic partnerships across international distribution channels.
The BEAM Approach
How We Work
BEAM brings together senior commercial, channel, and marketing expertise to help brands and distributors expand with greater confidence, sharper focus, and stronger in-market execution.
We work at the point where strategy meets delivery: identifying the right markets, the right partners, and the right commercial path to growth.
What We Help With
We help clients focus on the territories with the strongest commercial potential, not just the broadest opportunity on paper.
Partner Identification
We identify and assess distributors, retail partners, and route-to-market options that fit the brand, category and growth ambition.
Commercial Planning
We turn expansion ambition into a practical plan, with clear priorities, partner rationale, and actionable next steps.
In-Market Perspective
Our work is grounded in the realities of local retail, distribution, pricing, and category dynamics, so recommendations are built for execution, not just for presentation.
Why work with us?
Decades of combined experience working for both consumer tech brands, distributors and digital shelf analytics, gives us unique insights, experience
and contacts.
A strong global network and knowledge of both consumer tech and gaming distributors and brands.
Global citizens – resource based in Europe, the Americas, Middle East and Asia
Credible, data-driven, and pragmatic
